McDonald's Thanksgiving Parade
The McDonald's Thanksgiving Parade, "Chicago's Grand Holiday Tradition," is an annual parade produced and presented by the Chicago Festival Association (CFA). It is held on State Street in Downtown Chicago, Illinois, every Thanksgiving morning from 8 am until 11 am CST. The parade is telecast live on WGN-TV (in the Chicago media market) and on WGN America (in the rest of the nation).
As the Production Assistant/Volunteer Coordinator for Chicago Festival Association I was responsible for:
- Event marketing
- Press releases
- Media relations
- Social media
- Media buying
- Celebrity Relations
- Sponsorship coordination
- Event programming
- Parade, unit and volunteer recruitment.
- Organizing and managing the activities of about 1,300 volunteers including CFA's Volunteer Leadership Board.
Currently a member of the McDonald's Thanksgiving Parade Leadership Board